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 Fearless Management

Fearless Management

How to be happy in the corporate world
Alfredo Assumpção
Grupo Editorial Scortecci
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Legacy of a Man 


When I began writing for the flap of this book I soon realized I was writing directly about the author, the person who gave me the pleasure, the honor, and the unique opportunity of helping to build a company, writing a story that will remain a legacy to several generations of professionals willing to discover the universe of this marvelous executive search industry. 


Well, I began by asking myself why. For those who know Alfredo the answer is very simple: He is this book! In its essence. Direct, candid, transparent and objective. Here we have in Black and White how Alfredo imagined managing a company, creating a work environment capable of providing people the basis that we are always looking to keep our personal and professional axis (when they are not connected?).


In this book we can find the path  to develop a sincere and fair leadership as we idealize them for one day to accordingly practice the same. Almost an autobiography, the book transcribes a style of management that, although paved on years of academic study and also on the autodidact profile of the author, it is based on the respect with which he has always sought to deal with the human being. After all, even though classified as human resources, first of all we are human beings, and we need to be treated as so, so that we may continue to dedicate most of our lives to a purpose greater than our own professional and personal goals.


Fearless Management deals with what is currently most modern   on people management and inevitably, about the success derivative from this style, capable of effectively alluring, retaining and motivating differentiated talents, being capable of putting together so many different personalities giving a unique identity to the real designation of the group. In these pages we have concrete examples of how to practice team work.


Without a shadow of a doubt, what we find in these pages is an example of courage filled with the simplicity of those who became an Executive, but above all sought to remain a Man against the various issues and hardships we encounter in our daily journey to make this world a better place for us.


Por Renata Dolabella Fabrini